Stay up to date with company news and our opinion and insights into events that shape reputations.
Can a Data Breach Impact a Company’s Reputation?
What’s one of the top worries of C-suite executives these days? Whether or not their company can survive a database breach.
And for good reason...
Employees Can Help Amplify And Connect Company Messaging
In our hypercompetitive world, people who truly need to connect to a business and its products are often not getting the message. Even when a com...
PR Lesson 3: Tinder Learns the Hard Way: Why Message Readiness is Key to a Successful Interview
In the aftermath of the London Evening Standard’s November article on Tinder CEO Sean Rad, according to CNBC, Internet commenters “collective...
Five Strategic Public Relations Lessons from Five Year Olds
In a previous article we explored three lessons in crisis management that three year olds can teach us. While there are significant crisis factor...
PR Lesson 2: Hillary Clinton and the Threat of a Secondary Crisis
These days both the mainstream and social media are abuzz about Hillary Clinton and her email scandal. Despite this crisis not being over for her...
PR Lesson 1: Be Your Own Spokesperson: What A Nevada Brothel Owner Can Teach You About Crisis Communications
Recently basketball player Lamar Odom, Khloe Kardashian's husband (technically they were still married when this incident took place), was found ...